Problems Whilst Filming

We experienced some problems when we were trying to film. One of them was that we had planned for most of it to be outside, but due to the weather we couldnt really do that. Another problem that we experienced was that it was too dark and we didnt have the correct lighting for the images to be clear was anothe rproblem we encountered. However on one of the scenes we filmed, the dark lighting gave the vibe that it was along our storyline due to the girl in the musiv video is meant to be "cheating" on the main guy of the music video, and we filmed that scenec near a dark alleyway so it did give off the right representation that she was creeping around going behind his back, so I guess the dark lighting did work in our favour for that part.

Another problem that we experienced was the fact that the camera kept on shaking for the scenes we needed the camera to stay still also because we were using our own cameras to film the video, however managed to work around that by working on our skills to stand really still and to try not to move(took a few takes to get it right!).

Planning the Brief

After thinking and researching other videos of Justin Timberlake we found out that they didn't really use a number of locations depending on the music video and the picture it was trying to portray to the audience. For example, the original music video for Cry Me A River didn't have that many different locations, because it was filmed in a house and then there was a car outside with  Timberland, the one who was featuring in the music video who had some ad-libs in some parts of the song, mainly at the end of the song. This gave us and idea to have an extra person within the music video to do the ad-libs to add something outside the story line which was similar to the original music video.

For locations, we chose to film the video within our town and to try. We used the Water Gardens for the start of our videos then chose the drama room for in school for another setting then decided to use a public area for the last part.

We didn't really have much of a budget for our music video so we had to use what we could find which was helpful. Especially using the last location which was up town with people around to help make the scenario look more realistic.

Also Andre Goodwin's Theory of how videos tell a narrative and how they usually show genre characteristics helped us to have a better picture of how the music video would be filmed and about the story it would tell.

Technical Failure

Unfortunately we faced some difficulties during our ancillary task. This was when we were about to upload the video, there was a fault in the software then it lost all our work. It was incredibly frustrating but it goes to show that technology isn't always dependable. This situation was also made worse because there was no back up for the video, mainly because we didn't expect to have to use one either.

We had made a video with our friends in sixth form to Harry Nilsson's Lime and Coconut Song. We had enjoyed filming this video because it was enjoyable to film due to the people being filmed being really enthusiastic about the song, but it wasn't expected that it would end in us losing the video altogether.

Research: Robin Thicke - Wanna Love You Girl

According to Andrew Goodwin's Theory, it follows most of the points. This is because the msuic video demonstrates genre characteristics. Due to the songs itself has a kind of mellow and laid back vibe to it, this is portrayed in the music video, when at the start it shows a beaurtiful scenery of the place where the people
In the music video it starts off with an establishing shot of the place where the music video is getting filmed. This helps to reinforce the type of genre the music is because its more of a calm and relaxed setting which is usually used by R&B artists.

The next part of the music video that shows a relationshipt between the lyrics and the visuals is when there are shots where it continues to show the main artist within the scene

After that the woman is introduced into the music video which helps to establish the genre. Which proves that there's a link between the lyrics and the video, especially based on the title of ther song.

This is emphasised when the artist continues to sing to the girl and with the girl nearby or in the backround.

In this music video, the relationshionship between the music and the visuals, and within this song, the lyrics talk about how he wants to be with the girl that he's seen and the visuals show the girl in a way that perceives her to bethe desirable woman that he's talking about and wants to be with. This is showed in the music video as to be showing the woman and the beautiful scenery, of which amplify the music.

Also due to the record label demanding a close ups of the artist, Robin Thicke has a number of close ups that show his face only in the shots.

There is frequently reference to notion of looking (screens with screens, telescopes, etc.) and particularly voyeuristic treatment of the female body. In this music video, the female bosy is emphasised numerous times throughout the video and shows helps to show the relativity of the lyrics to the genre and the women in the music video.

There is often intertextual reference (to films, T.V programmes, popular culture and other videos)
It can be suggested that a number of other nusic videos from this genre have used similar sceneries and also have had women like the ones in the music videos to do the same kind of things as in this one.

Research: Chris Brown - Kiss Kiss featuring T-Pain

This music video does demonstrate genre charatcteristics because it has the recognisable melody that usually comes with music that is associated with R&B music. The tempo of the song is what usually sets the visuals of the music video. This music video is still an R&B music video however the tempo is much faster and its not and serious as most of the typical R&B songs are. One the other hand this music video amd the song does still show the characteristics of this specific genre just with more of a different side to it. This is done through the of the storyline and the type of people that are in the music video including the artists.

 

There is also a relationship between the lyrics and the visuals. In this video the lyrics contradict the music video in a way, thus is because the lyrics are talking about how a girl fantasises about a girl and how much she likes him but people are jealous of him because teh girl likes him instead of her. However the music video tells a story abotu a girl that is liked by two different types of boys (the Jock and the Nerd) and how the Jock atkes more of an aggressive approach towards the girl and the Nerd chooses to be more like a gentleman by helping her pick up her books. The relationship between the music and visuals also show through the same as the relationshhip between the lyrics abd the visuals.

 

 

Due to the record label demanding features such as close ups of the artist, the artist may end up having iconography which shows through their work. With this artists(Chris Brown), his signature is his dancing in his songs. In most of his music videos, especially teh ones which have a faster tempo, he does a lot of dancing and he usually ahs backup dancers too.

There may also be some scenes where the featuring artist is seen in either alone or with the two artists in the music video.

There is frequently reference to notion of looking and particularly voyeuristic treatment of the female body.

 

6. There is often intertextual reference to films, T.V programmes, popular culture and other videos. In thsi music video, its tellinga story that is based in a high school somehting like the teen culture of football and the games in the school gym as well as the American football team.

Target Audience

This type of is more of an R&B genre than pop because Justin Timberlake normally does a mix of pop and R&B. This is normally a favourite of the thr R&B lovers and the audince that listen to him are usually of a younger group(15-20), however his recent music can also be targeted to a wider audience(15-27). This music videos is targetted at both males and females because there's normally a stereotype that only men cheat and in this video it has proven that some women do cheat and they'll be in the wrong

According to the Andrew Goodnwin Theory, the original music video did follow the rules of Andrew's Theory rather than go against it, which did make sense to make it like that otherwise if the lyrcis did contradict the music video it wouldve been slightly confusing due to how the song was produced.

In our music video we also decided will demonstrate genre characteristics, usually a male and female in the video, as well as a large background for the most part except for when a story will narrated within a music video. we also decided that there will be some dancing within the music video to give that edge of R&B and something different to the music video.

We mainly chose this genre because it was very similar to our music taste as we like R&B and music along the same lines as R&B or even Hip-Hop. We thought to make Hip-Hop music video but we then just settled with something we were more familiar with which was Justin Timberake's Cry Me A River(even though it took us ages to decide!)

Cry Me A River: Justin Timberlake

In this music video Justin is talking about how his girlfriend cheated on him and how he got over her by having another girl in the house to use as proof to his girlfriend, after that he then sings about how she wanted him back but he didnt want anything to do with her so he tell her to cry him a river.

For our music video, we had decided to do something along the same lines of the boy singing whilst with the girl talking about how she did him wrong then at the end he will walk away from her. At the start it will look like the guy doesn't know about what the girl has done but later on he will show her that he did know and that he has been caught out.

We mainly decided to use this song for out music video because

Change of Plans

At first we had decided to do "Nelly Furtado- I'm Like a Bird" but we changed it to "Justin Timberlake- Cry Me a River"

This is because we felt that we prefered to just do a different song which we liked better and we thought we would work better on it.
We did make a brief for "I'm Like A Bird" just so that we could get ideas for what to do for the music video but then we chose to switch to something a little more familiar.

Planning

We have chosen to do a music video for our final piece of work.

hey ya- outcast
where is the love- black eyed peas
fast car- tracy chapman
who let the dogs out?
wherever, wherever- shakira
wasnt me- shaggy
moulin rouge- pink, lil kim, christina agullera
wherever you will go- the calling
the dilemma- nelly

 Out of all the ones we thought of, we ended up choosing "I'm like  a bird by Nelly Furtado" and this is a pop song.
According to Andrew Goodwin's theory that talks abouit how the music video normally relates to the lyrics of the spng, the music video for this song has followed this theory. This is because the song is about being free with birds and feeling good, etc. and the music video reflects this through the music video that shows her in a forest as well as her singing with surrounded by birds, then later on she crowd surfs as well as her looking like she's enjoying herself.

A rough plan of ideas that are going to be considered for the final music video will is below

Andrew Goodwin's Theory

Andrew Goodwin published a book called "Dancing in the Distraction Factory" in 1992 after doing some research about music videos.
He came up with a number of codes and conventions, a range of elements that a number of music videos have in common. He said that:

1. Music videos demonstrate genre characteristics (e.g.) stage performance in rock video routine)

2. There is a relationship between lyrics and visuals.
(Often illustrative but could amplify or contradict the lyrics)

3. There is a relationship between music and visuals.
(Often illustrative but could amplify or contradict the music)

4. Demands of the record label will include the need for lots of close ups of the artist and the artist may develop motifs or iconography which recur accross their work. (visual)

5. There is frequently reference to notion of looking (screens with screens, telescopes, etc.) and particularly voyeuristic treatment of the female body.

6. There is often intertextual reference (to films, T.V programmes, popular culture and other videos)